Yep, those pesky Googleites are at it again. Page & Brinn (why do I always think of a firm of casting agents when I hear that? . Those wild guys down at the plex had a rummage around in their old furniture and found the odd $3.1 billion lying around, so the bought Double click. and why not 
WHY though do you think Google bought double click ? well the answer is simple, it is because (Read on …)
Google are fighting back at their data storage problems by building a new $600M extension to their Data Centre in Berkeley County, according to data-centre knowledge .
Google has for a long time suffered from storage problems, in fact Eric Schmidt (CEO of Google) voiced this last here when he actually used the phrase “those machines are full, we have a storage CRISIS” CEO’s do not use the word ‘crisis’ lightly in my experience.
I have for a long time been of the opinion that google has suffered from the ‘glass is full’ syndrome. I coined this phrase on High Rankings where I moderate, when I said that just because a glass if full, it doesn’t mean you can’t keep putting stuff into it. The ISSUE here though is that as you feed more in, an equal amount will spill out. I honestly feel that this syndrome is a lot to do with the storage problems Google has had for some 18 months now.
It also explains why sites for no apparent reason or pattern, simply disappear from the SERP’s, only to re-appear again a few days later. We are talking about long term sites here with no spam issues, and high PR/quality back-links.
Why DID Google disable a lot of the features it has? Could it be because they were DESPERATE to reclaim the storage space?
Google have today as reported by mediapost, launched in open Beta their website optimiser software, that is designed to help you convert your PPC traffic at the highest possible level by making it simple to test different landing pages, and deliver the one which converts best, thereby giving you more bang for the buck or punch for the pound, or yang for the Yen (oops I forgot, Google doesn’t do China right 
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I am not going to bore you stupid with the details, but suffice to say that if you are running PPC, then you really should look at this. It is nothing new really, as decent SEO’s have been running these tests manually forever. Google have just made it easier.
Sign up for the Google Website Optimser
On a slightly different but related, google have taken YET ANOTHER step closer to sleeping with the enemy by (Read on …)
At long LONG last, an alternative to Google AdSense has been released for publishers in the UK by Miva. While US publishers have had the Yahoo Publishers Network available for some time, we in the UK have had nothing, nil, Nada, zip, zilch.
NOW that has all changed thanks to. (Read on …)
I noticed this just yesterday. Where we normally get the ‘ads by Google’ text it was not there, it had besn replaced by ‘Ads by G’ the ‘G’ being a graphic ? OK it is not landmark stuff, but I am curious to see if anyone else noticed this? and, more importantly WHY?
Are google going to re-brand from our colourful Google banners to a simple ‘G’? Well Yahoo! Have, their brand is Yahoo! and Y! (both with the exclamation mark).
Ah well, my life is so full
Well it appears as if all the ‘don’t worry about your pages being in the Supplemental index, it will not hurt them’ message that google has been sending out, no longer applies.
Try this test for yourself (Read on …)
OK much has been made of Google messing up their valentines logo
Lots of people are saying the green stalk is the L etc, .
Well it saddens me to see that you lot are so bitter twisted and cold hearted that you don’t pick up on pet name. Snookey bear, choochey, cuddle bum. etc.
It is a pet name isn’t it. Googe
Although my initial thought was that they had confused it with their Christmas logo? Why is that? well there is No eL
It appears to me as if Google have changed how they are handling supplemental pages. Whereas before all the Supplemental pages would have the same cache date, I am now seeing various dates, and some as recent as 10 days ago.
What I think it might be is (Read on …)
How nuts is this then?
Not content with radio and print ads, Google is now having a go at (what to me was always the logical step) HYBRID advertising!
Google has filed a patent that will allow see them build kiosks and other such units to allow them to interactively advertise LOCAL products and services.
You got 25 old pieces of equipment you need to sell? Then advertise them on the google board in the very mall you are in. THEN when they are all sold, you log into your account and stop the ads. Advertisers set the Cost per impression, the location (which mall to advertise in), the stock levels etc, and at the click of a mouse, can switch off the campaign.
Personally I am aghast that a company such as Google has taken this long to come up with something like this! There are those of us who have DREAMED of having the funding for stuff like this 
OK this is not exactly new news, but it appears that this MAJOR LEAGUE news slipped below the radar, and it could have a devastating effect on AdSense publishers who are not aware.
Thousands of people will be reading forum threads about using images placed alongside AdSense, many threads will even include emails from Google AdSense team confirming this is OK. But here is the thing.
IT HAS ALL CHANGED!