Posts Tagged ‘google algorithm update’

OK so the world of search has had something juicy to get its teeth into for the last week or so, in the form of what Danny Sullivan named the ‘farmer update, mainly because it was meant to remove content farms from dominating the SERP’s.

Wired.com got a great interview with Matt Cutts & Amit Singhal, who are the head of spam, & quality for Google. I am not going to go into too much depth, as those who want to read the full transcript can read it here.  So here is the salient elements, some known, some suspected, but all now confirmed. Read the rest of this entry »

I am sure that I am not the only SEO who’s inbox and PM box on forums has been full of ‘My site has gone from the rankings’ type messages during the last few weeks. This is always the case when Google ‘stir their secret sauce’.  This latest incarnation appears of have had far more wide ranging impact that they might have envisaged, Possibly this is the only problem with having such a wide ranging interconnected algorthim.

One of the big changes has been the ‘slackening’ or perhaps lowering of the bar on non UK specific domains appearing in the UK SERPS. Read the rest of this entry »