Google TLD Algorithm Change Causes Uproar.

I am sure that I am not the only SEO who’s inbox and PM box on forums has been full of ‘My site has gone from the rankings’ type messages during the last few weeks. This is always the case when Google ‘stir their secret sauce’.  This latest incarnation appears of have had far more wide ranging impact that they might have envisaged, Possibly this is the only problem with having such a wide ranging interconnected algorthim.

One of the big changes has been the ‘slackening’ or perhaps lowering of the bar on non UK specific domains appearing in the UK SERPS. [Read more…]