Posts Tagged ‘relocating a shop’

Question:
I recently changed hosts, and at the same time I moved the store from domain.com/store to the root domain.com/ Sales have disappeared and I am getting loads of 404 errors, what can I do? this is an absolute nightmare for me and the business.

Answer:
Sadly you have made an all too common error in assuming that it is OK to simply move your site around without it having an affect.  The search engines know all the URLs on your site, and expect them to be there. People will have bookmarked pages to come back later and buy from you. Now they are all getting 404 errors. The spiders feel unloved, and worse, potential buyers think you have gone bust. Read the rest of this entry »