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	<title>Comments on: Don&#8217;t Get Caught Chasing Rainbows! (The pitfalls of amateur keyword research)</title>
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	<link>http://www.oldwelshguy.co.uk/web-marketing/dont-get-caught-chasing-rainbows-the-pitfalls-of-amateur-keyword-research</link>
	<description>Web Marketing With an Old Welsh Guy Feel OWG is the Google Expert - The SEO Expert</description>
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		<title>By: Michael</title>
		<link>http://www.oldwelshguy.co.uk/web-marketing/dont-get-caught-chasing-rainbows-the-pitfalls-of-amateur-keyword-research/comment-page-1#comment-249468</link>
		<dc:creator>Michael</dc:creator>
		<pubDate>Tue, 23 Feb 2010 10:10:30 +0000</pubDate>
		<guid isPermaLink="false">http://www.oldwelshguy.co.uk/web-marketing/dont-get-caught-chasing-rainbows-the-pitfalls-of-amateur-keyword-research#comment-249468</guid>
		<description>You mean an automated sphygomanometer then?</description>
		<content:encoded><![CDATA[<p>You mean an automated sphygomanometer then?</p>
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		<title>By: Old Welsh Guy</title>
		<link>http://www.oldwelshguy.co.uk/web-marketing/dont-get-caught-chasing-rainbows-the-pitfalls-of-amateur-keyword-research/comment-page-1#comment-160391</link>
		<dc:creator>Old Welsh Guy</dc:creator>
		<pubDate>Tue, 26 Aug 2008 15:50:16 +0000</pubDate>
		<guid isPermaLink="false">http://www.oldwelshguy.co.uk/web-marketing/dont-get-caught-chasing-rainbows-the-pitfalls-of-amateur-keyword-research#comment-160391</guid>
		<description>Hi Richard, my clients used to look at me as if I had 2 heads when i told them I was not building a site for them, i was building it for their clients.</description>
		<content:encoded><![CDATA[<p>Hi Richard, my clients used to look at me as if I had 2 heads when i told them I was not building a site for them, i was building it for their clients.</p>
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		<title>By: Richard Boyd</title>
		<link>http://www.oldwelshguy.co.uk/web-marketing/dont-get-caught-chasing-rainbows-the-pitfalls-of-amateur-keyword-research/comment-page-1#comment-160314</link>
		<dc:creator>Richard Boyd</dc:creator>
		<pubDate>Tue, 26 Aug 2008 10:35:52 +0000</pubDate>
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		<description>&lt;em&gt;&quot;Me, so what exactly IS a hypertension measurement device? Client it’s a ‘blood pressure monitor’, are you stupid?&quot;&lt;/em&gt;

So true, no accounting what phrases people will find you by, made even harding guessing in niche markets! :(</description>
		<content:encoded><![CDATA[<p><em>&#8220;Me, so what exactly IS a hypertension measurement device? Client it’s a ‘blood pressure monitor’, are you stupid?&#8221;</em></p>
<p>So true, no accounting what phrases people will find you by, made even harding guessing in niche markets! <img src='http://www.oldwelshguy.co.uk/wp-includes/images/smilies/icon_sad.gif' alt=':(' class='wp-smiley' /> </p>
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		<title>By: Old Welsh Guy</title>
		<link>http://www.oldwelshguy.co.uk/web-marketing/dont-get-caught-chasing-rainbows-the-pitfalls-of-amateur-keyword-research/comment-page-1#comment-152453</link>
		<dc:creator>Old Welsh Guy</dc:creator>
		<pubDate>Sat, 02 Aug 2008 13:24:38 +0000</pubDate>
		<guid isPermaLink="false">http://www.oldwelshguy.co.uk/web-marketing/dont-get-caught-chasing-rainbows-the-pitfalls-of-amateur-keyword-research#comment-152453</guid>
		<description>Gareth, it is amazing how many people get it wrong. I often get the following when discussing target keywords with clients, &quot;Are you saying I don&#039;t know my industry?&quot;.. My reply is normally, You knowing your industry isn&#039;t what matters, it is your CLIENTS not knowing your industry that matters!

Especially in technical areas clients get wrong footed. EG. I am selling a hypertension measurement device and THAT is what I want to aim for.. Me, so what exactly IS a hypertension measurement device? Client it&#039;s a &#039;blood pressure monitor&#039;, are you stupid? 

And there it rests! ;-)</description>
		<content:encoded><![CDATA[<p>Gareth, it is amazing how many people get it wrong. I often get the following when discussing target keywords with clients, &#8220;Are you saying I don&#8217;t know my industry?&#8221;.. My reply is normally, You knowing your industry isn&#8217;t what matters, it is your CLIENTS not knowing your industry that matters!</p>
<p>Especially in technical areas clients get wrong footed. EG. I am selling a hypertension measurement device and THAT is what I want to aim for.. Me, so what exactly IS a hypertension measurement device? Client it&#8217;s a &#8216;blood pressure monitor&#8217;, are you stupid? </p>
<p>And there it rests! <img src='http://www.oldwelshguy.co.uk/wp-includes/images/smilies/icon_wink.gif' alt=';-)' class='wp-smiley' /> </p>
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		<title>By: Gareth</title>
		<link>http://www.oldwelshguy.co.uk/web-marketing/dont-get-caught-chasing-rainbows-the-pitfalls-of-amateur-keyword-research/comment-page-1#comment-151545</link>
		<dc:creator>Gareth</dc:creator>
		<pubDate>Thu, 31 Jul 2008 06:44:42 +0000</pubDate>
		<guid isPermaLink="false">http://www.oldwelshguy.co.uk/web-marketing/dont-get-caught-chasing-rainbows-the-pitfalls-of-amateur-keyword-research#comment-151545</guid>
		<description>Nice post! Keyword research is just so important and if you do it badly everything else is wasted. You&#039;ve illustrated that very well. It&#039;s buy far the most common issue I come accross when working with clients. &quot;I rank well for all of my keywords but only get 50 hits per day&quot; ....I wonder why!</description>
		<content:encoded><![CDATA[<p>Nice post! Keyword research is just so important and if you do it badly everything else is wasted. You&#8217;ve illustrated that very well. It&#8217;s buy far the most common issue I come accross when working with clients. &#8220;I rank well for all of my keywords but only get 50 hits per day&#8221; &#8230;.I wonder why!</p>
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		<title>By: Chris</title>
		<link>http://www.oldwelshguy.co.uk/web-marketing/dont-get-caught-chasing-rainbows-the-pitfalls-of-amateur-keyword-research/comment-page-1#comment-148450</link>
		<dc:creator>Chris</dc:creator>
		<pubDate>Thu, 24 Jul 2008 16:53:50 +0000</pubDate>
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		<description>that&#039;s quite something!

I compiled a list of brand search volumes to optimise our keyword placement, seems I&#039;ll have to do it all over again now :)</description>
		<content:encoded><![CDATA[<p>that&#8217;s quite something!</p>
<p>I compiled a list of brand search volumes to optimise our keyword placement, seems I&#8217;ll have to do it all over again now <img src='http://www.oldwelshguy.co.uk/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
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